The Scenario

Casa Martini, historic premises of Martini & Rossi, company museum, enology and antiquity exhibition museum, wants to be acknowledged also as the perfect venue for teambuilding events, conventions and conferences thanks to its wide evocative spaces and its mixology classes where the visitors can learn all the secrets of the Martini’s beverage world.

The Challenge

To celebrate the renewal of the Martini Terrace, restructured and enriched with contemporary furniture, organise an event to show the location to stakeholders, institutions and companies and improve the overall positioning of Casa Martini.