Automobile Club d’Italia

The history of the ACI is the history of the car

The Automobile Club d’Italia (ACI) is the national federation that brings together provincial and local automobile clubs across Italy.

Settore

Automotive

Keypoints

Graphic design
Corporate identity
Copywriting
Exhibition curation
Event planning and direction
Organisational secretariat
Supplier research, selection and coordination
Set-up and staging
Budget management
Guest accommodation management
Merchandising
Photo/video coverage
Video mapping
Special projects
Radio campaign
Live streaming of the event

Social Media

To mark its 115th anniversary, a comprehensive communication and event management service was delivered, encompassing the organisation of both the exhibition and the gala evening at the MAUTO – National Automobile Museum in Turin. The venue was transformed into an immersive celebratory space featuring video mapping, installations, live music, curated gifts and uniformed staff. The exhibition, dedicated to 115 years of motoring history, showcased twelve iconic cars and was curated in every aspect – from layout planning and display design to the writing of captions.

Press Office

The event’s success was reflected in the 14,000 visitors who attended the exhibition during the three days in which ACI offered free admission to the city of Turin.